THE STORY
Client : Yayasan Agri Sustineri Indonesia
YASI supporting Indonesia’s agriculture sector. In 2020, the company requested to design their annual report and company profile to be presented on the annual meeting with their investors. The production was planned for almost 8 weeks with bilingual languages, English and Indonesia.
OUR APPROACH
Bekantan Creative was designed following the brand guideline with a more humanistic approach so it will be perceived from the farmers’ point of getting help from the organization. With that in mind, we established a warm and dynamic brand looks that communicates their core vision to the board.
THE RESULT
YASI become one of the loyal clients that trusted us with their annual report design. They published the report online so it could be accessed to reach further investors that would love to build Indonesia’s agriculture.
- Account Director : Jose Prabowo
- Copywriter: Zulfian Prasetyo, Missy Meilita
- Translator: Missy Meilita
- Designer: Fajar Sunny, Veronica Wong
