THE STORY
Client : Direktorat Kerja Sama dan Pemberdayaan DJBK – Kementerian PUPR
The promotion of the Link & Match program by the Directorate of Cooperation and Empowerment aims to harmonize and adapt the human resource competencies created by the world of education and those required by the construction industry.
The program promotion is packaged in the form of a graphic video with 2D elements so that information and message processing can be more practical and is expected to be in line with the purpose of this video.
OUR APPROACH
Bekantan Creative designed the content so it will be perceived from the customer’s point of view on how they understand of the product, we established a fun and playful brand voice that communicates our core belief that everyone deserves to get the best services, without unnecessary stress.
THE RESULT
The authentic motion graphic, playful packaging, and targeted campaign successfully presented .
- Account Director : Jose Prabowo
- Account Executive: Arianto Bagus
- Creative Director : Nico Dinata
- Writer: Zulfian Prasetyo
- Editor & Motion Artist: Viktorikus Adhamas
- Color Grading: 99th Color Lab
- Sound Designer: Dira Nararyya
- VO Artist: Farid
- Talent Coordinator: Cynthia Hana
